Roses are known for their beauty and fragrance, and they have been cultivated for centuries. Over time, breeders have developed many different varieties of roses, each with its own unique characteristics. With so many different roses available, it can be challenging to keep track of them all. This is where the practice of giving roses two names comes into play.
The first name that a rose is given is often the one that is used for marketing and selling purposes. This name is carefully chosen to be catchy and memorable, helping to promote the rose and attract buyers. These names are often descriptive, highlighting the rose’s color, form, or other notable features. For example, you may come across roses with names like “Blue Moon,” “Peace,” or “Double Delight.”
However, behind these marketing names, there is often another name that holds the official Plant Breeders Rights (PBR) designation. This name is used to identify the specific variety of rose and is recognized by breeders and horticultural authorities. The PBR name is usually less glamorous and tends to consist of a series of letters and numbers that are unique to that particular rose.
So why do roses have these two names? Well, the marketing name is primarily used to make the rose more appealing to customers. It helps to create an image and a brand for the rose, making it easier to market and sell. On the other hand, the PBR name is used to classify and identify the rose within the horticultural community. It provides a standardized way of referring to the rose, ensuring that breeders and growers can accurately communicate about specific varieties.
Having two names for roses can sometimes lead to confusion, especially for those who are new to gardening or are not familiar with the naming conventions. However, this practice has become common in the rose industry and is generally accepted by growers and enthusiasts. It allows for a balance between marketing and classification, ensuring that roses are both attractive to buyers and accurately identified within the horticultural world.
In my own experience as a gardening enthusiast, I have come across many roses with two names. At first, it was a bit confusing to understand why a rose would have two different names. However, as I learned more about the rose industry and the importance of marketing and classification, it became clear why this practice exists. It is a way to make roses more appealing to consumers while also providing a standardized way of identifying and categorizing them.
Roses have two names to serve different purposes. The marketing name is used to promote and sell the rose, while the PBR name is used for classification and identification within the horticultural community. This practice helps to balance the need for attractive and memorable names with the necessity of accurate and standardized labeling. So the next time you come across a rose with two names, you can appreciate the thought and effort that goes into naming these beautiful flowers.
